Thursday, April 29, 2010

Back in Black.

Back in Black.

Black is the new black.

Classic. Clean. Fresh.


However you want to say it there is just some thing about the color that encompasses all colors. It never gets old. Especially when it's high gloss.

As spring fast approached, the perfect storm, named 'Black O', hit Velocity headquarters: [Popularity of our black anodized color + the ultra popular Deep V/B43/Dyad] multiplied by the large demand = low inventory. Fortunately the Storm Team V Weather Trackers here were quick to jump to the rescue, enter the high polished U.S. powder-coated black rims. This is an extremely limited run of some super eye catching rims.

Because we offer our image rims, we have a number of mill finished rims in stock awaiting for their paint. We were able to partner with a local powder-coater here in Grand Rapids to provide you with a rim that has gotten everyone here uncomfortably excited once they see them, or randy as J-Bolt puts it. Price remains the same for the Non MSW as the Black Ano Non MSW, so please consult your local bike shop for details.

A few things to note about the High Polished Black Powder-coated rims:

_ Only offered in these rims/size/drillings:
> Deep V / 650c, 700c / 32H
> B43 / 650c, 700c / 32H
> Dyad / 700c / 32H

_ We will not be stocking this color so once they are gone, they are gone. The Black Ano will return in June

_ Braking surface: since this is powder-coated you will need to have machined side wall to have consistent and reliable braking. This is different than our anodized that do not require a machined surface. There is a small fee to have these rims machined.

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